Hey there! I’m Pedro Pablo Bergelund, but you can call me PPB—everyone else does, including the captain of my soccer team. I’m an Associate Creative Director with 9 years of experience in the industry. I've written countless scripts, crafted numerous presentations, and developed many award-winning idea case studies. But let’s be honest, for this introduction, I let ChatGPT handle the heavy lifting.
I embrace creativity and diversity in all its forms—like watching the magic of a Champions League match and then enjoying the unique charm of a local Peruvian football game on the same day. As a Peruvian working abroad for over three years, I’ve soaked up a wealth of cultural experiences from my time in Honduras and now in Mexico. Here, I share my home with a Mexican roommate—my adopted dog, Margarito, who’s my creative partner when I’m working from home.
Awards:
CANNES LIONS
1 Gold / 1 Silver / 2 Bronze / 11 Shortlists

CLIO AWARDS
2 Silver/ 1 Bronze
LONDON INTERNATIONAL AWARDS
2 Gold / 3 Silver / 3 Bronze
EL OJO DE IBEROAMÉRICA
1 Best Local Idea (Perú) / 7 Gold / 3 Silver / 4 Bronze
THE ONE SHOW
1 Gold / 1
Merit
ADC Awards
1 Bronze
EL SOL DE BILBAO
1 Gold / 1 Silver / 1 Bronze
EPICA Awards
2 Bronze
FIAP
1 Silver
EFFIE LATAM
1 Gold / 2 Bronze
EFFIE LOCAL
1 Gold / 1 Silver / 2 Bronze
IAB MIXX
1 Gold
PREMIO IDEAS
1 Best Country Idea / 4 Gold / 1 Silver
Experience:
LePub - Publicis México (Now)
Ogilvy Honduras (2022-2023)
Bitso Latam (2022)
Fahrenheit DDB Perú (2020-2021)
Wunderman Thompson Perú (2015-2020)
BRANDS I WORKED FOR:
- Heineken
- Oreo
- Bitson Latam

- Scotiabank
- Movistar
- Inca Kola
- Fundación Peruana de Cáncer (FPC)
- Nestlé
- Schwarzkopf 
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